Digital Marketing Associate (Outsource)

Job Objective

The incumbent will be responsible for developing and implementing effective digital marketing strategies to drive brand awareness, lead generation, and customer engagement, with a strong focus on social media and Google Ads.

Key Responsibilities

• Executing organic and paid campaigns on digital platforms (Google Ads, Meta, Linkedin) including scheduling, posting, targeting, re-targeting, segmentation, and assigning keywords to generate leads 

• Tracking online media expense and conversion data to measure online campaign performance 

• Monitoring and reporting on ad performance, lead generation reports, engagement data and statistics such as impressions, clicks, CTR, conversions etc. 

• Creating dashboards to visualize online campaign data and performance 

• Employing digital growth tactics on social media and website to expand reach such as adding pixels, setting up utm parameters for campaign tracking etc. 

• Basic artwork amendments such as resizing, adding branding elements, and modifying content 

• Liaise with media production companies for event coverage, videos, animations etc. 

• Search engine optimization to ensure business website visibility and lead conversion by uploading keywords, metadata, blog posts, alt-text etc. 

• Help maintain and organise all campaign assets to ensure accessibility 

• Stay updated with digital trends and competitor campaigns

Academic Qualification & Experience:

Bachelor’s degree in Marketing, Business, or a related field

3+ years of experience in digital marketing, preferably in B2B or telecommunications

Proven experience in managing social media accounts and creating compelling content

Additional Information:

The position is open only for Bahraini nationals.

The position will be hired through our outsource partner.